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Luis of the Val: “To the television much mediocrity exceeds to him and it needs quality�Wednesday 1 September 2010
You want to know the secrets the world of mass media? We are inside is your novel. The journalist and zaragozano writer Luis of the Val dedicates his last book to the mysteries of the television, “a business that handles a sensible material, like is the information� and that he depends on a daily basis on so feared and mentioned share. “That simple, and that dramatic�, he affirms the writer. However, he assures butcher that “we have the television that we deserve ourselves�. Inspired by its own experience, and of the hand of two personages: Katy Melvart, a famous presenter, ambitious and manipulating, and Juan Churches, a current type that, overnight, becomes one of the faces known the small screen more, Of the Val recreates “situations that the professionals know very or, they have lived because them, suffered or experimented�.
The eternal debate. We have the television that we deserve ourselves?
If we consider that exists an amplest supply and that is no a pair of the Civil Guard in each address forcing to see certain programs to us, it is clear that the programs more seeing are those than freely we have chosen the majority. Therefore, yes, we have the television that we deserve ourselves. What hides behind her? Enterprise, it is a business, like the cinema, the galleries of art or the hotel trade, although it handles a sensible material, as it is the information and the entertainment. They are as influential means as it seems? Yes, they are it. Means by itself not are nothing, but when there is a tendency that is shared by the majority of means, yes is very influential in the language, clothes, the customs and, even, in the hierarchy of values of the society. What thinks of the image that presents/displays the people majors in means? Almost never he is real: or it corresponds to events or in the publicity an image is offered to us dulzona and stereotyped. It is very difficult to convince a scriptwriter that the important thing is the person, not who is greater. To be greater is a circumstance like the profession, the culture, the knowledge or sensitivity. What thinks that the professionals of the communication will think who read the book? I am convinced that they will associate what happens in the novel to similar circumstances that they have lived. What presenters have inspired to him at the time of writing the novel? None in particular, and all generally. To whom he will like more, to the teleadictos or the detractors of the “idiot box�? I believe that no author writes for “liking�, but by a species of necessity that we must to count a history, to approach us a parcel of the human universe. In that sense, we put a mirror in front of which we think that it is the reality, and that mirror, more or less deformed or hyperbolic or mistaken, is what we presented/displayed. In this tactical mission, I believe that has not known the television on the inside it will find aspects that draw attention to him, and the professionals will trip over situations that they know very or, they have lived because them, suffered or experimented. What we are going to find in the book? A human history that passes with beings who work in the television. But, as it said before, the important thing is the person, although in this case the circumstance is determining so that they are of a certain way. --
All the people are mentioned in their last novel We are inside • Christian Ronaldo - Gacela • Luis Maria Ansón - poetic Prosa • Good Pepa - Next • Iñaki Gabilondo - Masterful • Pablo Motorcycles - Hurgador • MatÃas Prats - Mature • Pink Ana Quintana - Sophisticated reasonable • Raul of the Well - Skeptical • Mamén Mendizábal - Tenderness -------------------------------------------------------------------------------------------------------------------------------------------- 
What we are going to find in the book? A human history that passes with beings who work in the television. But, as it said before, the important thing is the person, although in this case the circumstance is determining so that they are of a certain way. How one appears the future of the communication? The appearance of phenomenon Internet is something that was not hardly contemplated in the universe of the communication ten years ago and, nevertheless, now is something that is present in any means. I believe that the union of personal computer and television will be a maridaje that every day will advance more, and the screen than today it is the television will be also the screen by which we see the fruit that we are going to order to him the fruit one, the balance of the current account, the video which they have sent us to the electronic mail or… a television program, but will not be only one screen of television. What principles would have to prevail in the world of the media? The same that would have to be predominant in any human activity: honesty, fairness, transparency and freedom. There is much ambition in him? The same that there is in the university, the bank or the industry. What happens is that here note and the results are spectacular more, not in economic terms, but in popularity. Like television scriptwriter, what it needs and what it exceeds to him? I believe that just like to contemporary Literature: abundance of mediocrity and clamorous lack of quality. He is best the average one to work? From the informative point of view, he is most spectacular. From the functional one, he is most expensive, the one than demands the more slowest instrumental preparation and. In the colloquies by the faculties I notice that many of the students do not want to be journalists: they want to be stars of the television. How it is lived with the slavery on share? With anguish for those who its work depends on him. A pair of points more above is a success, a pair of points more down you remain without curro. That simple, and that dramatic. Finally, it already has in mind the argument of his next novel? Yes, clearly, and I am writing already it, but I will not say anything, not even in the presence of my lawyers who, by the way, I do not have. 
----------------- Also, she is author of several books, as much of fiction as of nonfiction, between which they emphasize Good morning, gentleman minister |
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